The Benefits of Using PayPal for a Merchant and Integrating with WP Gold Cart

Back in the day, it seemed like it took forever to set up a PayPal account, get verified and start selling.  Today, I have to give them some props.  My perspective has changed completely.  You can literately set-up a PayPal account in about 10 minutes and be ready to start selling.   The best part about PayPal is that it is almost entirely free.  Yes, there are a few charges, but nothing like the common merchant account provider.  Let me explain.

With a regular merchant account you usually pay a set-up fee, a monthly service fee and a transaction fee (like 1% to 3% per transaction).  Regardless of how much you sell, you will still have to pay this fee.  With PayPal, you don’t have to worry about any fee except for the transactions.  Any fees you pay to PayPal are based on transactions.  They charge a flat fee of 3% + 30 cents.

This is great for new/startup companies or companies that have inconsistent sales.  If you don’t sell anything for a month, you don’t pay any fees.  You can keep promoting your online store with out worrying about the overhead costs that come from an expensive merchant company.

Designers out there… check out gold cart and how smooth it integrates with PayPal.  Sure, you will need some developing, coding and design experience/know how to put something like this together, but you’ll be impressed with simplicity of integrating these products together.

Don’t ever settle for a overnight online shopping cart like “Quick Shopping Cart” from Godaddy.  You will be using the same template everyone else in the world uses, while paying way too much.  You will also have to open up a merchant account through your bank (or whoever) and pay those fees on top of what you are already paying.  Do your homework utilize some of the developments in the open source world today.

Our most recent site development using WP Gold Cart and PayPal was with an awesome christian clothing company  http://vtjclothing.com A fully customized shopping cart website based on the C28 (NOTW) style. Still working out some details. But it is now officially launched!  Leave a comment and give us some feedback.

If you need help putting together your WP Gold Cart website or/and integrating it with PayPal.  Leave a comment and let me know.  I’ll do my best to help you.

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This entry was posted on Tuesday, November 24th, 2009 at 6:20 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed.

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